A Simple Guide to Web Traffic Terms
Views, visits, visitors — it’s all the same, right? Not so fast, speed racer. If that’s your way of thinking, you could be misinterpreting your traffic data and making some ill-informed decisions.
Because lots of people tend to throw these various terms around all willy-nilly, I’ve compiled a nice little cheat sheet so you can truly understand what’s what, interpret your website analytics correctly, and make well-informed, data-backed decisions about your marketing.